We’ve all been there. Dreading anything to do with maths and numbers, trying to pick subjects in school that have the least maths as possible. Confident that you can get through life without maths skills because you’ll always have a calculator on your phone.
If all of this sounds familiar to you, you might be wondering if there are any courses after 12th without maths. Of course, there are several – from fashion to forensics and everything in between! But have you considered digital marketing as a maths-free alternative?
We’re here to tell you why digital marketing is one of the best courses after 12th without maths. We will do this by discussing five reasons that have nothing to do with maths at all!
Here are five reasons why digital marketing is one of the best courses after 12th without maths:
1. It’s More Experiential, Less Academic
Unlike some other fields which are heavily dependent on your degree and/or years of education (we’re looking at you, engineering!), digital marketing is more about learning skills as you progress in your career.
So you don’t need to study for years and immerse yourself in maths textbooks. To get ahead in a digital marketing career, we simply recommend taking a digital marketing course. With no maths in sight, this course will teach you digital marketing skills that range from SEO to Social Media Marketing. Technical skills, yes, but skills that will only deepen once you begin your career and climb up the ranks and your passion for the field grows.
If you are worried about heavy textbooks, don’t be. This course is all about learning by doing, as is the ensuing career!
2. It Taps into Your Creative Side
If you are more right-brained than left-brained and have always been more comfortable designing than deriving, digital marketing is for you.
Specifically, digital design. If you are an artistic person who has never liked maths, why not take a course in digital design?
IIDE’s School of Design offers a course that will teach you everything you need to know to represent the visual tone of multiple brands. After this course, you will be able to understand the intricacies of digital design and work on innovative formats, creatives and campaigns for your dream brands.
All of this, without a number of insight.
3. You’ll Still Deal With Numbers, But You’ll Learn To Love Them
Don’t get put off by what we just said. Digital marketing is not number-free, it is still important to analyze the results of the campaigns you have executed. This is where Google Analytics comes in.
A good digital marketing course will teach you how to manoeuvre Google Analytics and other reporting software. But don’t worry – this is still not maths in its traditional form. Yes, you will have to deal with numbers. But the way Google Analytics organizes these statistics is so systematic, that you won’t take long to get the hang of it.
And once you do, you’ll soon be a pro at analyzing clicks, conversions, click-through rates and more. This is truly maths for the digital age!
4. You’ll Have To Look To The Future, Instead Of The Past
You might not like maths because of past trauma – those years of exams and maths-related stress. Luckily, digital marketing asks you to look to the future. The future of trends, technologies, platforms…
In an industry that is constantly in flux, a campaign is outdated almost as soon as it is rolled out. You have to always evolve your ideas and skills, and stay updated on what’s new and exciting. A digital marketing course will teach you exactly that – the importance of being topical in a competitive space where brands are all fighting to be heard.
So even if you’ve had a bad past with maths, don’t let that stop you from having a great future in a digital marketing career.
5. Words Might Just Matter More Than Numbers
At this point, we want to talk about a particularly important digital marketing skill – content curation and creation. You’ve heard people say ‘content is king’, but what does that really mean? It means that brands today are differentiated on the basis of the content they are putting out.
Thus, if you are an expert with words, this field is for you. And we’re not just talking about static content. If you are a content marketer, you will have to have the ability to write blogs, whitepapers, social media posts, scripts for videos, SEO-optimised website content and more.
If words appeal to you way more than numbers ever did, this might just be your calling. At our digital marketing course, you’ll learn content marketing from experts in the field. We’ll help you convert your aptitude for words into a full-fledged career.
Options are countless if you don’t like maths, but a digital marketing career is extremely promising. It will test and enhance your verbal, creative, technical and qualitative skills. And you’ll find that your career is fulfilling and rewarding, with you learning something new every single day.
If you want to delve deeper into the digital marketing skills you do need for a career in this field, our blog will help. And of course, if you’re convinced that a digital marketing course is the best way forward, we’re here to help too.